The global rotorcraft world is changing dramatically, and so to keep abreast of these rapidly changing events we at Shephard are pleased to publish what is THE business information source for the civil, public service and corporate rotorcraft market.

The Shephard Team, with their extensive experience gained through the company’s publishing portfolio and the global news-wire,, in addition to their incisive international conference and exhibition expertise, have tracked market trends and after extensive research have formulated all of their knowledge into a strong information channel.

The magazine delivers the viewpoint you need to help take your business forward and plan for the future. It keeps readers up to date on trends and deals with all the key economic, regulatory, technological, financial and political issues that are driving the fastest period of growth the rotorcraft world has seen for decades.

No other magazine currently provides such important content for rotorcraft operators, contractors or industry suppliers and we intend to create a forum for you, the decision makers of the industry, to have your say.



• KAI seeks foreign partner for LCH 

• U-UAP rolls out 850th Mi-171

• Airbus Helicopters considers EC145 evolution

• Bell Helicopter targets European market

• AgustaWestland announces new orders at Farnborough

Platform for Industry: Return journey

Matt Hasik, senior VP of commercial programmes at Bell Helicopter, talks to Tony Skinner about the company’s ongoing evolution of its civil product line, and the challenges of running parallel development efforts to an aggressive schedule.

SAR: Different strokes 

Despite a seemingly common mission set, individual countries take a wide range of approaches to SAR provision in terms of both operational models and the hardware used. Matthew Smith compares and contrasts.

Fleet management: Keeping watch

The latest satellite communications-based flight following technology is promising significant advances in functionality. Jonathan Tringham talks to industry representatives about some of these emerging capabilities.

Oil and gas: Offshore trust

While commercially lucrative, the oil and gas offshore helicopter segment has been under scrutiny in recent years due to a spate of fatal accidents. Tony Skinner examines North Sea operations and the latest initiatives to improve safety.

Type Focus: Mil Mi-38

After decades in development and numerous programme setbacks, the 15t Mi-38 is finally nearing certification and series production, albeit with no confirmed customers. Alexander Mladenov assesses the still uncertain commercial prospects for the aircraft.

Heavy lift: Mass appeal

With a wave of new companies entering the sector alongside a recent rise in activity by established operators, the civil heavy-lift market is looking healthy once again. Matthew Smith provides an update on recent developments.

Operator profile: Change in the air

Heli Air Services, based in Sofia, Bulgaria, has altered its business model with the introduction of Western helicopters. Alexander Mladenov and Krasimir Grozev visited the company to find out how this new venture is being handled. 

Rotorcraft Guide (part 41)

From Mil Mi-17 to Mil Mi-26.

Collective Pitch

Mark W Grapin outlines the benefits of a fresh approach to flight safety and establishing aircraft accident causation.

Dec/Jan 2013/14
(Singapore Airshow 2014)

• Night vision
• Crew safety
• Navigation

Feb/Mar 2014
(Heli-expo, FIDAE, CHC Safety & Quality Summit, Aerial Fire Fighting)

• Interiors
• US market
• Leasing
• SAR part 1

Apr/May 2014
(EBACE, ILA Berlin)

• VIP market
• South American parapublic market
• Night flying
• Communications

Jun/Jul 2014
(Farnborough Air Show)

• Law enforcement
• Second-hand market

Aug/Sep 2014
(Africa Aerospace & Defence Exposition, Helitech Europe)

• Oil and gas part 1
• Heavy lift
• Helicopter tracking
• SAR part 2

Oct/Nov 2014
(Helishow Dubai, Airshow China, Indo Aerospace)

• Avionics
• Middle East market
• Training services

Dec/Jan 2014/15
(Aero India)

• Asia-Pacific focus
• Fire-fighting
• Oil and gas part 2
• Ground support

Rotorhub is part of the rotary division in Shephard's internationally renowned publishing portfolio and gained its first BPA Audit in 2011.

RH has circulation of over 7,400 and each printed copy has a 5 times pass on readership. (Adestra Readership Survey 2010).

Circulation has been further enhanced with the launch of our new free digital editions service.

- Qualified Circulation: 87.3% print, 12.7% digital

- Geographic breakdown: USA 52.2%, Europe 30.9%, Rest of World 16.9%

- Government/Procurement/CEOs/Directors/Senior Management - 67.8%

Shephard's publications are also distributed at all major shows throughout the year.

Advertising in RH will ensure your message really is seen by the right people in the industry. Do not miss this unique opportunity.

For advertising enquiries contact:

Jane Smith, Commercial Manager on: +44 (0)1753 727004, email

BPA Worldwide

Shephard Media is delighted to announce that our range of defence, aerospace and security magazines are now available through dedicated Apps for both Android and Apple devices.

Optimised for mobile viewing, the App allows readers to download and view each issue offline, and provides additional content such as interactive links, slideshow galleries, animations, video and more.

The first issue in each App is free to download and all issues will soon be available free to access for Shephard Plus subscribers using their existing Shephard Plus login details.

We hope you enjoy this great new way to access your favourite magazines.

iOS/Apple users click here

Google/Android users click here

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