ILA 2014: Airbus targets defence export markets
Airbus Defence and Space is seeking to capitalise on a burgeoning export market, with international demand for advanced aircraft continuing to grow.
Speaking at a press conference at ILA 2014 on May 20, Christian Scherer, head of marketing and sales for Airbus Defence and Space, said that currently the company sold 60% of its products domestically, with only 40% being exported internationally.
‘Our ambition is to reverse that in a few years. However this is not at the expense of our traditional home country business here in Germany, France, the UK and Spain… we want to increase our presence in
Already have an account? Log in
Want to keep reading this article?
More from Defence Notes
-
Resilience, adaptiveness and collaboration vital for success in space (Studio)
Speakers at the Defence In Space Conference (DISC) 2025 highlighted the critical and evolving role of space in national security, defence and the global economy.
-
Why the NORAD inventory might be the US and Canada’s Achilles’ heel
Both the US and Canada operate Cold War-era capabilities which cannot defeat today’s and tomorrow’s threats.
-
Companies’ results boom as countries dig deep to buy missiles and air defence systems
Air defence systems are continuing to appear top of countries’ shopping lists but broadly across different capabilities it is a sellers’ market, as demonstrated by backlogs and double-digit percentage point growth.