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WestJet signs distribution deal with Sabre
WestJet has signed a multi-year, full-content agreement with Sabre Travel Network to enhance its global distribution capabilities. The airline also recently selected Sabre Airline Solutions’ SabreSonic Customer Sales and Service (CSS) as its reservations host-provider. This move further enhances the carrier’s ability to provide access to its full range of products and services through Sabre's global distribution system (GDS).
Through the Sabre GDS, Sabre Connected travel agents will have efficient access to all of the Canadian carrier’s published fares and inventory, including key capabilities such as last seat availability, codeshare and interlining sales, interactive inventory updates and e-ticketing. Access to these capabilities through the GDS will streamline the shopping and booking process, driving enhanced productivity for Sabre Connected agencies and corporate travellers using a corporate booking tool powered by Sabre.
The airline will also work with Sabre to facilitate efficient GDS access to any future frequent traveller programme and merchandising efforts.
“The Sabre GDS is an important part of our multi-channel distribution strategy because of its ability to deliver the highest yielding guests, its strong global presence and the value it provides in all distribution channels,” said Dr Hugh Dunleavy, WestJet’s executive vice-president, commercial distribution. “We believe the Sabre GDS and its efficient technology will help us grow our business and help us continue our solid partnership with the agency community and corporate travellers.”
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