Monarch reports November 2008 traffic
Customers still jetting off despite the credit crunch says Monarch - Monarch's scheduled traffic figures increase by 12.75% for November 2008
Responses to a recent online poll conducted by award winning low fares airline Monarch indicate that the British public are bucking the current credit crunch trend and are determined to continue to jet off and enjoy the warmer climes of the Mediterranean.
Of the 1,682 responders to a recent poll run on monarch.co.uk, a staggering 78%* said they were determined not to reduce the number of times they fly as a result of the credit crunch and the airline's November 08 traffic figures further highlight this, with a 12.75% increase in passengers travelling on its scheduled services when compared to the same month last year.
Monarch's passenger statistics for scheduled services during November 2008:
Passenger numbers (1):
November 2008: 215,959
November 2007: 191,533
Percentage change: +12.75%
Load factor (2):
November 2008: 80.94%
November 2007: 82.55%
Percentage change: -1.61%
Internet sales percentage (3):
November 2008: 90%
November 2007: 89%
Percentage change: +1%
Overall, for both scheduled and charter services, Monarch carried a total of 298,337 passengers during November 2008.
1. Represents the number of earned seats flown by Monarch. Earned seats include seats that are flown whether or not the passenger turns up because once a flight has departed a no-show customer is not entitled to change flights or seek a refund.
2. Represents the number of passengers as a proportion of the number of seats available for passengers.
3. Represents the percentage of total seats sold via www.monarch.co.uk.
The poll ran on www.monarch.co.uk between Friday 24 October and Monday 10 November 2008. Visitors to the site were asked the following question:
Has the credit crunch affected your flying habits?
No, not at all [35%]
Yes, I fly less [22%]
I still fly but I try to spend less [43%]
A total of 1,682 people responded to the survey
Monarch operates scheduled flights to Spain, Gibraltar, Portugal and Cyprus from Birmingham, London Gatwick, London Luton and Manchester airports. In addition to year-round low fares, Monarch also offers a unique range of tasty hot and cold meals onboard with prices from £3.00. Seats can be pre-booked at £6 per one-way flight to avoid the last minute free-for-all experienced on some other airlines, or from only £15, extra-legroom seats are available, which offer up to six inches of extra space. Regular travellers are rewarded too, with a range of benefits through the airline's loyalty scheme, Vantage Club.
Passengers travelling on scheduled flights can also avoid the queues at the airport and take advantage of online check-in which is available between seven days and 4.5 hours prior to departure.