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Embraer launches the Lifetime Programme

19th March 2009 - 09:30 GMT | by The Shephard News Team

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Embraer has launched the Lifetime Programme, developed to support Embraer’s ECC Leasing subsidiary activities as a comprehensive support package that can be fully customised to the needs of Embraer pre-owned commercial aircraft customers, by selecting each product and service available.

“Embraer is starting to enter new markets, such as the Ukraine, where we have found that our customers do not require merely the traditional elements, but a far broader coverage of support services,” said Maurício Aveiro, Embraer vice-president customer support, airline market. “It is within this context that the idea for the Lifetime Programme was born.

We are working hard toward expanding the Programme to all regions of the world.” As more pre-owned aircraft begin to trade on the market, Embraer has taken a fresh look at how best to support these aircraft and identified a clear requirement for a distinct package that would offer more than the traditional total support approach. Lifetime is the result of this detailed review and delivers a fully-customized comprehensive package to customers.

“Many of the airlines we are talking to about our pre-owned aircraft repeatedly highlight that they want an all-encompassing package to assist them, whether it be as a start-up operator or a new type entry to an existing fleet,” said Mark Dunnachie, ECC Leasing managing director (pictured). “The Lifetime Programme is designed to meet and surpass this expectation. No other manufacturer has provided a package so tailored to its portfolio of used aircraft, and we are confident that our customers will rapidly associate Lifetime to Embraer’s pre-owned aircraft, as a winning combination.”

The Lifetime Programme proposal is to “offer a world of pre-owned aircraft solutions”, and it reflects a philosophy that goes far beyond the existing support packages, representing a wide coverage for Embraer’s pre-owned aircraft. Brazil’s Passaredo Linhas Aéreas and Mexico’s Aeroméxico Connect have already signed with ECC for the Lifetime Programme.

Conceived for the secondary market, the Lifetime Programme offers every operator a list of services and products covering everything, from pre-EIS (Entry Into Service) to EIS and customer support, on a daily basis.

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