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Aircell trumpets 2k Gogo target for 2009

11th December 2008 - 16:05 GMT | by The Shephard News Team


Emboldened by its success in launching the Gogo passenger connectivity service with American Airlines and Virgin America this year, Aircell says it expects total commitments to the service to top 2,000 airliners by the end of 2009.

Delta Air Lines is expected to launch the service before the end of this month, according to the Colorado-based air-to-ground service provider, with Air Canada to follow next spring. In addition, says Aircell, it is either in advanced negotiations with or contracted to most of the other major US carriers, and is talking to a number of international airlines as well.

The company is also securing network partners in Canada and Mexico and evaluating ways to offer Gogo on intercontinental flights. Any such solution would entail co-operation with either Inmarsat, with its soon to be global SwiftBroadband L-band service, or emerging Ku-band providers like Panasonic or Row 44.

“Our customers are already seeing a migration of passengers from competitors who do not offer anything like our service,” says chief executive Jack Blumenstein. “A strong and growing response from both business and leisure travellers is showing that $9.95 to $12.95 is a small price to pay for the ability to stay connected and take control over how you spend your time inflight.”

Aircell plans next year to expand both its network and the Gogo offering, adding multimedia applications such as games, television, films and music. The expansion will generate ancillary revenues for the airlines, Aircell says, while bringing passengers a range of entertainment options.

The Shephard News Team


The Shephard News Team

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